Tuesday, July 26th, 2011 at
7:46 pm
Just a decade ago, the web had nothing more than text and images. Then came audio streaming and MP3. Internet users started downloading MP3 musics from P2P networks. The Internet had slightly more to offer.
Up until this point, video streaming was, for most parts of the world, impossible. After that, the first Internet broadband was introduced and in the mid-2000s more and more Internet users in developed countries started to hook up to the net with speed a thousand times faster than a mere 56k modem.
Then came video streaming sites like YouTube. Marketers now no longer have to depend on shipping CDs and DVDs when their customers can just download videos off the net after purchase, saving a bundle on shipping costs!
We’re in the middle of history in the making. And yes you too are in the right place at the right time to tap into the power of video marketing. Be it you work in a team, a company, or even an Internet Marketer on a shoe-string budget.
To achieve substantial results from video marketing you need to have the following ingredients in your video marketing campaign:
* Interesting to view – if your videos are boring, there’s no reason for your viewers to continue watching.
Remember: they’re one click away from closing the browser!
* Viral property – it must be newsworthy so that your viewers will tell others, who then in turn tell others, about your video. Thus allowing you to leverage on the best form of advertising i.e. word of mouth!
* Call to Action? This is usually missing and experienced marketers can tell the seasoned pros apart from the rest just by observing whether the video has a call-to-action of some kind.
But you’re going to be in for a treat…
Tuesday, July 26th, 2011 at
6:20 pm
FACT: Outsourcing and hiring people is a sign that your company
is growing.
BIG PROBLEM: Outsourcing can become costly if you don’t know how to do it right.
Wrong! With Fiverr’s $5 a job system, you can now outsource tons of tedious business tasks if you know how to use their system correctly. Obviously, it will not solve all your problems, but it can solve a lot of them. But you have to know what you are doing. You can’t jump in with two feet, without knowing anything, or else you lose money and lots of time.
Think about it, if you are running your whole business, it can only grow so much. By hiring or duplicating yourself, you can expand and grow your business. The positives are, you can focus on the core activities, such as running your business, and give
the tedious tasks to your freelancers. If done correctly, you will have savings and reduce overheads. This step by step, 9 part video series, takes you by the hand and shows you how to correctly outsource your business tasks using Fiverr.
